6 Tips To Write A Winning Proposal

Infographic from www. Honestliz.com; Transcript by Wei Xin Zheng

Description of Image Representing the Concept	Tip
Icon of a scroll of paper, showing a page with lines that represent writing on the page.	Make it Authentic Customise proposal for every client. DO NOT copy-paste a pre-written script. Make it specific to the project.
Icon of two dialogue boxes that overlap in the middle.	Focus on Starting a Conversation Be polite. Be human. Identify leverage points. Do not make bids in vacuum.
Icon of two arrows pointing at each other’s tail, forming a circle, representing the process of questions and answers.	Ask Questions Ask one short question or a series of questions. Communicate genuine interest. Show that you care.
Line diagram showing a regular heart rhythm (that is, a sinus rhythm).	Be Personal Empathize with their situation. Empathize with their tone. Look for a common interest.
Line drawing outline of a human head and shoulders.	Give Value Communicate trust through reviews, recommendations. Give the “what to do” not the “how to do it” Show, [don’t] tell – share relevant attachments/demos
Icon of a check mark with a circle around it.	Proofread Check spellings. Check grammar. Check sentence construction.

Last updated on Saturday, December 30, 2017

Technical Writing